otto group

On May 10th, 2012, the 12th Annual Conference Strategic Management of Horváth & Partners took place. Among the speakers was Martin Damm of otto group. He explained to the audience not only the highly complex strategic planning process of the otto group, but also how the strategic planning software SOLYP3 supports this process.

A summary of the talk can be found in our press release on the 12th Annual Conference Strategic Management (pdf, German)!