SOLYP-Blog

Success Factors of Strategic Planning - Expert Check, Part 2

on April 29, 2015

Some say strategy is all about working with hard data. They support each and every argument with financial key figures and statistics. Others believe strategy is essentially playing with the future. They consider soft data as an opportunity to gain valuable new perspectives on the business environment and use it to create scenarios of possible futures. You may be familiar with these attitudes towards the strategy process from your own company; maybe not as an open controversy, but as subliminal attitudes of those responsible for strategy development.